Starting magazine or newspaper businesses

Things to search for in your soul, your circumstances as well as your business design Work from home companies will always be a gamble. You will find apparently 100s of 1000s of offerings, ripoffs, get-wealthy-quick, instant-to-$1mil programs that advertise fortune and favour to individuals who dare. Remember, where it sounds too good to be real,…

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Evolution of Digital Magazines and Newspapers

Not too long ago digital magazines and newspapers were futuristic concepts; something people assumed would happen but not happen anytime soon. Thanks to the rapid development in the digital media consumption applications and mobile hardware like the iPhone and iPad, digital magazines and newspapers have taken the market by surprise. Already around 75% of western…

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Setting up your new website!

1. PROFILE Login to your new site (www.nameofyoursite.com/wp-admin) We will call this admin area Admin1. Click on your profile (top right) Reset your email and password details. 2. CATEGORIES Posts > Categories a) Name categories We have provided you a website with categories and content, this is so your website was not empty. You should…

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Why local news and niche magazine publishing are winning

Local news and niche publishing wrapped in hyper-local advertising are the inevitable future of profitable media. Large publishing companies are going under with the weight of many mouths to feed and long, expensive distribution channels to get their messages to their readers’ coffee tables.As the canopy opens on this space, nimble, smaller, even home based…

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SEO tips for newspapers and magazines in [imwb_cgt_countryName]

SEO delivers more traffic = more audience = higher value on your site = more money to you! Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Social Media Marketing (SMM) for newspapers and magazines is all about getting publishing website noticed, increasing the visibility and therefore value of your newspaper or magazine brand. This…

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How do I choose the best publishing software for my newspaper or magazine?

Media content management systems are fast becoming the tool of tomorrow’s content marketing. Content marketing, in its simplest definition, is creating positive conversations around products and/or services through credible content. Obviously the highest growth area for this strategy is online. The ability to engage your readers online and measure campaign results truly makes the internet…

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Media consultants for hire

By John Hancock It seems the most common question these days from our new customers, once we pass the technology ‘sniff-test’, is ‘who are we?’. People want to deal with people. Technology, while very important, comes in second to the expertise of the people behind the product. We’re publishers. We’re marketers. We’re journalists, advertising consultants,…

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EzyMedia Newsletter – January 2014

Welcome back! We appreciate that the holiday season has most likely thrown you into a pile of return-to-work joy, so we’ll keep this brief. EzyMedia’s top achievements for 2013: 1. Launched new EzyMedia website We feel our new site more quickly tells visitors what we do and how they can be part of that. Descriptors…

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Magazine Websites

Websites for magazine publishers have changed dramatically over the past 2-years, from somewhat static HTML sites managed by IT technicians, to full-blown content management systems (CMS) that return content management and control to the publisher. With the explosion of magazine CMS software and the realisation by publishers that websites are much more than online shopfronts,…

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